Digital Marketing

We're Mobile Friendly

Your site has to be seen to be believed

An ever-growing number of Australians are becoming the owners of smartphones and more and more of them are browsing the Internet on their phones. Make sure that your site can be seen - it's time to become mobile optimised.
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Web Design

We know you want to be the good looking one

It seems that there are hundreds of sites on every subject. Internet surfers these days are very superficial, if it doesn't look good we simply move on. Luckily, at itsimple, we design sites that are much better looking than ourselves.
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Time to Socialise

Social networks aren't just for telling friends you're eating lunch

Social networking has become highly important for all brands. Different platforms have different uses - from targeting relevant users to eliciting user-driven interaction about your brand. The opportunities are endless and the results are substantial.
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The First Page of Google

Be There!

How often do you visit the second or - heaven forbid - the third page of search engine results? Our search engine optimisation (SEO) techniques will help you climb to the first page to get the targeted visitors that you need.
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Sell Online

E-Commerce gives you the flexibility to reach a wider market

We're sure that you get many visitors to your store but imagine if the whole country or world could buy your products. Simple e-commerce stores with great user experience are our specialty, let's work together to extend your market.
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Online Solutions

Do you have online goals? Good; we're here to provide you with the solutions to get there. We would love to work with you to find success in all areas of the online world.

Online Strategy

You know what you want but you just don't know how to get there. The online space is vast and ever-changing, we formulate strategies to guide you through and help you come out on top.

Design Portfolio

We're not afraid to say it - we've made some really great websites. A lot of effort goes into our sites and we're proud of every one. If our word isn't enough to sway you, check out some of our work.

Make your site mobile

Mobile Websites digital marketing Having a strong mobile website is now a necessity as part of you digital marketing strategy with the number of smartphones available. Mobicity has stated that, 43% of Australians in 2010 owned a smartphone. The Australian Bureau of Statistics reports that the final quarter of the 2010-11 financial year saw mobile downloads culminating to a massive total of 3,695 terabytes.

At itsimple, mobile websites are part of our core offering in our digital marketing strategy and we pride ourselves on delivering strong mobile websites. If you regularly access sites via your mobile device, you know the number of sites that are still yet to be optimised mobile websites and the difficulties that come with using these sites. As the viewing experience on a mobile device of an extremely different nature than that of a larger screened device, attempting to navigate a standard website rather than a mobile website from your smartphone can be frustrating.

Be on top

Stay ahead of your competition

Developing a strong mobile presence not only allows your business to get ahead of your competitors who may not have made the transition, it will also ensure that your customers have a much more memorable experience. In these competitive times, it is vital that your customers and potential leads have a positive experience every time they interact with your brand, and a strong mobile website as part of your digital marketing strategy is one way to ensure this.

Many people utilise their phones on a daily basis to conduct business, search for products or services, connect via social media and even make purchases. If your website doesn’t feature a mobile-friendly user experience with a mobile website, then they will simply move on to another site that does.

Some of the key aspects of having a highly engaging mobile website are simple navigation, clear contact information, fast download time and some form of call to action. Main websites have plenty of space and can have much larger and much more. Your mobile website does not need to have all the bells and whistles of your main website, as its main purpose is to deliver information quickly. However, it is still important that it is well designed – and that is where we come in! Our experience in designing Mobile Websites and mobile web development enables itsimple to create you an impressive mobile presence that is sure to impress your customers. And if there is one city where you need to be up to scratch with your web development Melbourne is it.

Build your brand online

Digital Marketing mobile websites With the increasing amount of consumer activity online, digital marketing has become a necessity for almost every business. The term digital marketing is a broad one and it can often be difficult to discover what areas it covers. At itsimple we take a holistic approach to developing digital strategies within digital marketing, working with our clients to ensure they understand the different opportunities digital marketing can provide and how they can benefit. We enjoy working collaboratively with our clients to understand their business goals. This allows us to create an in-depth digital marketing strategy that can complement other marketing activities currently being undertaken.

Each and every one of our strategies is tailored to be company specific. Understanding the current online position and analysing past successful and less-successful activities is vital in developing strategy.

Success strategies

Get your website working for you

Once we understand the previous digital marketing activities and results, we are able to formulate an integrated digital strategy. Creating and presenting a detailed schedule of activities allows clients to understand what digital marketing is being completed and that itsimple is looking for strong results from the activities.

Immediate results can be expected from the implementation of a comprehensive digital marketing strategy, such as increased sales, greater brand recognition, a boost in website traffic, more leads and better conversion rates.

A strong digital marketing strategy will see your business or brand become more accessible and ‘cut through’ the volume of noise online. To achieve an increase in sales, get greater brand recognition, a boost in website traffic or just have strong point of presence needs a number of digital components. These should be considered and included in any digital strategy and work in harmony to help accomplish your business goals. SEO, SEM, e-newsletters, social media and QR codes are some of the areas to include in your digital marketing strategy.

We evaluate which digital components are most suited to your objectives before formulating your strategy. With a strong and well executed strategy you will see a strong return on investment and enjoy your digital marketing success. We will work with you to develop a solution, talk to us today to discuss how we can work together.

Get your website to the top of Google

To have a great looking website is one thing, but for it to perform, there are a few other factors that you must consider. With a great design, flawless development, compatibility across all browsers and optimisation for all screen sizes, you're well on your way. You haven't yet, however considered how you will get traffic to your site. Getting visitors to your site is all well and good if everyone knows your company name and the services that you offer. But if your market doesn't specifically know your URL then it's time to consider SEO (search engine optimisation).

SEO targets everyone who is in the market and searching for what you provide. If your business provides Mobile Websites then you want to be there when someone types 'mobile website' into Google. With SEO, you can reach the first page of Google and when you are there, with a bit of skilled maintenance you can hold your position strongly.

Digital Marketing web development melbourne

Our team here at itsimple will work with you to discover the best option for your particular market and the service that you provide. We use multiple analytic programs to ensure we know exactly how effective our activities are and to report to you the effects that our work is having.

To learn more about our SEO services feel free to get in touch and we can discuss the possibilities.

Mobile Optimise or Fall Behind http://t.co/m36EKEXs
itsimple · 0 2 hours ago

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Web Development Melbourne

Get your site built quickly!

Web Development Melbourne

If there is one city that has proven itself to provide the highest levels of web development Melbourne is the one.

When seeking to work with a web developer, it is highly beneficial to choose to engage one that is local. With the ability however, to effortlessly communicate via numerous means of video conference and the abundance of collaboration tools available there is no reason why your Web Development partners needs to be in the same city.

It is more about making the right partner choice for your requirements. By no means are all web developers of equal standards so you need to ensure that your Web Development team has the skills and the passion to help you meet your business objectives. With a number of Melbourne Web Development agencies available, it is important to choose a skilled team that can move your company forward online.

itsimple has more than ten years’ experience working with a range of clients in diverse fields such as fashion, superannuation, manufacturing, unions, and hospitality. Through working with a diverse range of clients we have gained the ability to provide a wide-range of tailored solutions. From intranets and extranets to online stores and mobile sites, our capable team have the skills to guarantee that a business will reach its online potential.

At the beginning of the development process as part of your digital marketing strategy, the itsimple team works with the client to ensure that they have as much information as possible in order to build the best solution to meet the business goals. This information includes understanding the company and the current digital presence, need for a mobile website, understanding the target market and their online behaviour, understanding the key competitors and finally, their online offering.

Our Melbourne based Web Development team specialises in building robust CMS solutions that are user-friendly, ensuring that clients can be in control of their own website once it’s up and running. Having a user-friendly back-end is always a high priority during development to help ensure that clients feel comfortable performing changes by themselves, giving them valuable time to spend on other digital marketing strategies. This is great in reducing ongoing costs for the client, as they will not need to employ us or other agencies to have changes made.

Our specialty is not simply Web Development – we have a wide range of talents that include digital design, search engine optimisation (SEO) and digital strategies. With the combination of all of these abilities, we pride ourselves on being able to deliver strong and effective online solutions that assist with delivering success for our clients. By combining a customer friendly front end for users, with a functional back end for administrators, we strive to create the right digital solution for every client that we work with.